Control via Bluetooth and Bridge, compatible with Amazon Alexa, Apple HomeKit, and Google Assistant. Add a Philips Hue White Standard bulb with an E27 base to your lighting system and enrich your home with intelligent warm white LED light. With 1100 lumens, it is equivalent to a 75-watt incandescent bulb. Want an intimate atmosphere? Dim the light and enjoy just the right amount of illumination. Control up to 10 bulbs using the Bluetooth function in the app and dim all bulbs instantly. Pair them with a Hue Bridge to access all smart features, such as timers, automations, or controlling the lighting when you're not at home.