Your data. Your choice.

If you select «Essential cookies only», we’ll use cookies and similar technologies to collect information about your device and how you use our website. We need this information to allow you to log in securely and use basic functions such as the shopping cart.

By accepting all cookies, you’re allowing us to use this data to show you personalised offers, improve our website, and display targeted adverts on our website and on other websites or apps. Some data may also be shared with third parties and advertising partners as part of this process.

Keystone
Opinion

Style crush Iris Apfel: eternally iconic

Laura Scholz
6/3/2024
Translation: Jessica Johnson-Ferguson

She lived a colourful life for 102.5 years. On 1 March, entrepreneur and interior designer Iris Apfel passed away. Her incomparable style lives on and provides plenty of inspiration.

On 1 March 2024, Iris Apfel died at her home in Palm Beach, Florida. At a proud 102.5 years of age, which she had just celebrated on Instagram.

What can we learn from the colourful 102.5 years of Iris Apfel’s life (in terms of fashion)? Here are seven lessons she’s taught us.

1. See trends coming instead of trying to keep up with them

Red tights are in? Boring! Iris Apfel proved courageous her whole life when it came to bold colours. She simply enjoyed things much more when they were colourful. In other words, go with your intuition more instead of following the herd.

2. Dedicate yourself to detail

With her eccentric, maximalist look, Iris Apfel was hard to miss. She also paid a lot of attention to detail. Neat nails, preferably bright red, were a must. It’s subtleties like these that makes someone a true aesthete.

3. Think big

It wouldn’t be an Apfel look if the silhouette didn’t attract attention as well as the colours. So if you’re wondering whether your outfit is over the top, take it up a notch. Iris would have.

4. Accumulate clothing

118 items is the average amount of clothing people have in their wardrobe. That wouldn’t get you far at a Met exhibition. But Iris Apfel’s amount of clothes was next level. So maybe think twice before radically decluttering your closet.

5. Turn casual into smart

A hoody’s pretty much the last thing that comes to mind when I think of Iris Apfel. But being a style icon, she even knew how to make that look stylish. It’s all about accessories and attitude, after all. Once you have that down, casual turns into luxurious.

6. Dress it up at home

Do you only dress up when you’re going out to see other people? You deserve better! Why not put on something nice for yourself once in a while?

7. Be your own muse

Sure, everyone hates to brag, but give yourself more credit for your style. At least once in a while. I’m sure it’s not as unspectacular as you might think. Especially not if you follow these seven golden rules.

Header image: Keystone

33 people like this article


User Avatar
User Avatar

Always in the mood for good hits, great trips and clinking drinks.


Opinion

This is a subjective opinion of the editorial team. It doesn't necessarily reflect the position of the company.

Show all

These articles might also interest you

  • Opinion

    Five fashion brands I think we should add to our range

    by Stephanie Vinzens

  • Opinion

    Which beauty brands are you missing in our shop? These are my top 5

    by Natalie Hemengül

  • Opinion

    Why I won't be adding Skims’ latest «must-have» to my night routine

    by Natalie Hemengül