Your data. Your choice.

If you select «Essential cookies only», we’ll use cookies and similar technologies to collect information about your device and how you use our website. We need this information to allow you to log in securely and use basic functions such as the shopping cart.

By accepting all cookies, you’re allowing us to use this data to show you personalised offers, improve our website, and display targeted adverts on our website and on other websites or apps. Some data may also be shared with third parties and advertising partners as part of this process.

Best selling Hair dyes from Wella

This page always stays fresh and updates automatically.

1. Wella Colour Touch Instamatic Muted Mauve 60ml

Achieve effortlessly cool, muted mauve tones with Wella Color Touch Instamatic. This 60 ml semi-permanent hair color delivers vibrant yet subtle results, perfect for refreshing your look. The creamy formula ensures an even application and gentle coverage that seamlessly blends with your natural hair. Ideal for creating soft, dimensional shades with a modern touch. Wella's proven quality guarantees a professional finish every time. Add a special touch to your style with this trendy, everyday wearable shade. 

Wella Colour Touch Instamatic Muted Mauve 60ml (Muted Mauve)
Hair dye
Quantity discount
EUR11,95 per piece for 2 units EUR199,17/1l

Wella Colour Touch Instamatic Muted Mauve 60ml

Muted Mauve

2. Wella Colour Touch 9/16

Achieve vibrant, radiant hair with Wella Professionals Color Touch 916, a semi-permanent hair color that delivers stunning, commitment-free color results. This ammonia-free formula enhances your natural shade or refreshes existing color while providing brilliant shine. Ideal for covering gray or enhancing tones, it offers rich, even coverage with a creamy consistency for easy application. The result is soft, well-groomed hair with long-lasting brilliance. Perfect for achieving salon-quality color at home – Wella's proven expertise ensures professional results every time. 

Wella Colour Touch 9/16 (9/16 light blonde ash-violet)
Hair dye
Quantity discount
EUR14,39 per piece for 2 units EUR239,83/1l

Wella Colour Touch 9/16

9/16 light blonde ash-violet

3. Wella Koleston Perfect ME 55/44 60ml

Achieve vibrant, long-lasting color with Wella Koleston Perfect ME+ 5544. This 60 ml hair dye delivers rich, intense tones with flawless coverage, thanks to the advanced ME+ technology that minimizes skin irritation and maximizes color brilliance. Perfect for bold, dimensional looks, it ensures even application and professional results. The formula nourishes the hair while coloring, leaving it smooth and shiny. Ideal for anyone seeking a high-performance, ammonia-based color with superior gray coverage. Elevate your hair experience with Wella's proven expertise in vibrant, salon-quality color. 

Wella Koleston Perfect ME 55/44 60ml (Intense light brown Red Red)
Hair dye
EUR24,07 EUR401,16/1l

Wella Koleston Perfect ME 55/44 60ml

Intense light brown Red Red

4. Wella Vopsea permanenta Illumina Colour 8/37, Blond Deschis Auriu Castaniu, 60ml

Wella Professionals Illumina Color permanent hair dye in the shade 837 Light Blonde Golden Chestnut is a professional hair coloring product designed for salon-quality results. This 60 ml formulation provides long-lasting hair color with rich, dimensional tones that combine a light blonde base with warm golden chestnut undertones. The Illumina Color technology offers exceptional shine and vibrancy while maintaining hair structure. It is suitable for naturally looking, multidimensional coloring with professional precision. The permanent formula ensures long-lasting color stability with consistent results. Application requires professional mixing and developing for optimal performance. The compact 60 ml size is ideal for precise color application and touch-ups. It provides reliable color coverage with the quality standards of Wella Professionals. Formulated for effective results on untreated hair with predictable, reproducible outcomes. The shade Light Blonde Golden Chestnut creates warm, sun-kissed tones with natural depth and dimension. Professional hair colorists appreciate the consistent performance and color accuracy of this formulation. The product maintains hair condition while delivering vibrant, long-lasting color. It requires correct technique and timing for the best results. Trusted by professionals due to its reliability and color fidelity across various hair types and conditions. 

Wella Vopsea permanenta Illumina Colour 8/37, Blond Deschis Auriu Castaniu, 60ml (8/37 Light Blonde Golden Chestnut)
Hair dye
Quantity discount
EUR13,57 per piece for 2 units EUR226,17/1l

Wella Vopsea permanenta Illumina Colour 8/37, Blond Deschis Auriu Castaniu, 60ml

8/37 Light Blonde Golden Chestnut

5. Wella Koleston Perfect Me+

Wella Koleston Perfect Vibrant Reds 44/65 60 ml

Wella Koleston Perfect Me+ is a unique hair color that combines the coverage of classic Wella Koleston shades with
the gentle formula of Innosense colors, while also incorporating the shine and vibrancy of Illumina. The color radiates intensely but appears much more natural, as it is not overly bold. With 123 shades available, Wella Koleston Perfect meets every need: from blonde to black, every tone can be found. To achieve a personalized and suitable color result, all shades can be mixed together.

For modern, safe results with radiant yet very natural-looking hair color. Note: The color of the color mass has partially changed. Wella Koleston Perfect Me+ delivers a better, more reliable, and even gentler color result, long-lasting color, less hair damage, and a natural color result with the usual coverage (up to 100%). Additionally, Wella Koleston Perfect Me+ has a reduced allergy risk (when ME+ is included), nourishes the hair, and provides incredible shine.

Application: A reliable and safe color result is guaranteed only in conjunction with the Wella Welloxon developer from the manufacturer. The creamy consistency allows for even easier, more targeted, and quicker application of the color.
 

Wella Koleston Perfect Me+ (44/65)
Hair dye
Quantity discount
EUR11,50 per piece for 2 units EUR191,67/1l

Wella Koleston Perfect Me+

44/65

6. Wella Koleston Perfect Me+ Deep Browns

Content: 60 ml. Seductive and sensual, like chocolate. Mysterious and full of feeling. The deep brown shades present lively brown hair colors from their chocolate side. 

Wella Koleston Perfect Me+ Deep Browns (5/71 Light brown Brown ash)
Hair dye
EUR16,85 EUR280,83/1l

Wella Koleston Perfect Me+ Deep Browns

5/71 Light brown Brown ash

7. Wella Koleston Pure Naturals

Push the boundaries of hair coloring with Koleston Perfect cream hair color. Take on the challenge and create stunning color results. Koleston Perfect offers you endless possibilities.

Application

Use only Welloxon Perfect developer with this product. To darken, perform a tone-on-tone coloring, or lighten a tone, use the Welloxon Perfect developer 6%. For a lift of two levels, use the Welloxon Perfect developer 9%. The mixing ratio is 1:1, for example: 50ml Koleston Perfect and 50ml Welloxon Perfect developer 6%. If you have any questions, we are always here to help.

Warning

The use of this product requires professional expertise.
 

Wella Koleston Pure Naturals (2/0 black)
Hair dye
EUR26,12 EUR435,33/1l

Wella Koleston Pure Naturals

2/0 black

8. Wella Professional - Koleston Perfect Meâ"¢+ Deep Browns - Permanent Hair Colour 9/7

Achieve a rich, vibrant hair color with Wella 97 Koleston Perfect ME+ hair color. This 60 ml professional hair color delivers long-lasting, intense shades while also caring for your hair. The ME+ technology ensures a pleasant application with reduced sensitivity, making it ideal for anyone seeking a gentler color treatment. Perfect for a stunning, multidimensional hue, this formula provides even coverage and brilliant results. Transform your hair with the proven quality and professional performance of Wella. 

Wella Professional - Koleston Perfect Meâ"¢+ Deep Browns - Permanent Hair Colour 9/7 (9/7)
Hair dye
EUR16,27 EUR271,17/1l

Wella Professional - Koleston Perfect Meâ"¢+ Deep Browns - Permanent Hair Colour 9/7

9/7

9. Wella Color Touch

Color Touch is a low commitment, ammonia-free, multi-dimensional demi-permanent hair color for clients who enjoy changing their tone more frequently.

Wella Color Touch (Light Blonde/Gold)
Hair dye
Quantity discount
EUR14,69 per piece for 2 units EUR244,83/1l

Wella Color Touch

Light Blonde/Gold

10. Wella Colour Touch 7/73

Achieve vibrant, radiant blonde tones with Wella Professionals Color Touch 773 semi-permanent hair color. This easy-to-apply formula delivers rich, dimensional color with a natural shine – perfect for refreshing your look or enhancing existing highlights. The gentle, ammonia-free blend ensures even coverage and soft, well-groomed hair. Ideal for professionals and home users alike, it provides a seamless transition for a salon-quality finish. Maintain the brilliance of your color with Wella's recommended care products. 

Wella Colour Touch 7/73 (7/73)
Hair dye
EUR16,90 EUR281,67/1l

Wella Colour Touch 7/73

7/73

Product order
See all products