The Reuzel Grooming Cream is a modern styling cream that offers a light hold. It has a consistency comparable to a slightly firmer styling cream but provides more hold than a light water-based pomade. In the hair, it becomes a bit firmer after a short time but remains flexible and restylable at all times. The cream is suitable for loosely styled hairstyles that should look completely natural, as if no product has been used. It is best applied to dry hair. The Grooming Cream also works very well as a pre-styler.