The science of younger looking skin - as facial skin loses its natural collagen levels with age, the skin no longer looks as firm. Younger looking skin is a visible reflection of cellular activity deep within the skin. The anti-ageing day cream contains our innovative formula with a combination of high-quality anti-ageing ingredients that work deep down at cellular level and make the skin look younger. Pure bakuchiol supports cellular collagen activity from 4 hours after application and micro and macro hyaluronic acid provides the skin with intensive moisture, smoothes the skin and visibly reduces wrinkles. In addition, the face cream with SPF 30 provides a protective shield against damaging UVA and UVB rays and thus prevents premature skin ageing, age spots and UV-induced cell damage. The NIVEA Cellular Expert Lift Day Cream SPF 30 50 ml visibly defines contours, firms the skin and strengthens its fibres for younger-looking skin in 1 week.