Colorista is now Préférence Vivids. The Préférence expertise is at the service of vivid colours, available in 14 shimmering shades. Get high-intensity Electric Mango bold colour with radiance that lasts for up to 8 weeks. Préférence Vivids utilizes the beloved Préférence Liquid Gel technology with dyes selected by colour experts for up to 3 times shinier hair and a luminous colour result you can trust. Be colour safe and always perform your 48-hour patch test.