Rouge Dior is the Dior lipstick with couture colours. True floral lip care, enriched with extracts of red peony and pomegranate blossom of natural origin. Rouge Dior dresses the lips in 75 vibrant colours with a satin, matte, metallic or velvety finish. This long-lasting lipstick provides 16 hours of comfort on the lips. More modern and luxurious than ever, the new Rouge Dior lipstick is adorned with a new signature band bearing the CD initials and echoing the tailored silhouettes of the House's catwalk fashions. Now refillable, Rouge Dior lipstick is part of the House of Dior's eco-design initiative. Benefits: Radiant, long-lasting colour born from the perfect alliance of pigments combined with gentle application that has adorned women's smiles for over 60 years. Today, Rouge Dior innovates with a new formula for even bolder and brighter couture colours without sacrificing long-lasting comfort. Now available in four finishes: satin, matte, metallic and velvety. Formula: Make-up that respects the lips, with a formula enriched with ingredients of natural origin. The protective properties of red peony extract, a flower that Christian Dior loved, help to preserve the natural hydration of the lips to enhance their radiance and improve the luminosity of lipstick colours. Pomegranate flower extract works deeply to help improve overall lip quality by providing suppleness and softness. Fine lines and wrinkles appear diminished and colour is more vibrant than ever. Shea butter complements the protective effect of the floral extracts and provides intensive care, leaving lips smooth and ensuring even application of the lipstick.