Moroccanoil

Moroccanoil co-founder Carmen Tal was miles away from home when, on a trip after a failed color treatment, she was introduced to the effectiveness of Moroccanoil treatment, which instantly transformed her damaged hair into a revitalized, shiny, soft and smooth mane. After this experience, she made it her goal to share the magical effects of this argan oil-based hair treatment with women from all over the world.

What began with an innovative product that revolutionized the beauty industry has now evolved into a comprehensive line of hair and body care products, all enriched with nourishing and antioxidant-rich argan oil: the essence of our brand. With the aim of offering the highest quality hair and body care products, Moroccanoil has become a cult brand in the beauty industry in less than a decade.